Help center / Rewards & Points

Group rewards & redemption limits

Group rewards let you offer something special to one segment — VIPs, weekly regulars, new customers — without making it available to everyone.

Creating a group reward

  1. Merchant Portal → Rewards → Add reward.
  2. Under Applies to, pick the group (VIPs, New customers, Weekly regulars — or any group you've built).
  3. Set the value: percentage off, fixed amount, free item, or bonus points.
  4. Set the redemption limit:
  5. Once per customer — a one-off gift.
  6. N times per customer — e.g. twice per customer, so it feels generous but can't be farmed.
  7. Unlimited — available whenever they qualify.

Signup reward for new customers

A common pattern: create a group reward aimed at your New customers group (e.g. joined within 30 days) — 10% off or bonus points on their first visit. Every new signup sees it in their app immediately; once they're no longer "new" (per your group rules), it disappears.

How redemption limits work

Shop Loyalty counts redemptions per customer per reward automatically. When someone hits the limit, the reward stops appearing for them — they're never told why, they just see their other rewards. You can reset a customer's limit from their member page if you ever want to.

What staff see

Group rewards show up on the member's card at check-in like any other reward, tagged with the group name so staff know why that customer has it.

Next steps